加比童品

Commercial Space

DongJi Studio 東亼设计事务所

一座亲子设计与时光探索的白色岛屿

-

项目地址位于宿迁沭阳,一家专注于亲自设计师童装的买手店——加比童品

没有喧闹的色彩与繁复的招牌,仅以一整面纯净的白色门头和几乎贯通墙体的大幅玻璃,

向街道投去一道温和而坚定的目光。

在周围环境的衬托下,它如同一页留白的绘本封面,

邀请过往行人走入一个关于美、设计与童趣的故事。

The project address is located in Suqian Shuyang. It is a buyer's store that specializes in designing children's clothing - Gabi Kids Clothing.

There is no noisy color or complicated signs.

Just a whole pure white storefront and a large glass that almost runs through the entire wall.

It casts a gentle and firm gaze towards the street.

Against the backdrop of the surrounding environment, it is like a blank page on a picture book cover,

inviting passers-by to step into a story about beauty, design and childlike charm.

通透的玻璃不仅模糊了室内外的界限,更将自然光奉为空间的第一主角。

The transparent glass not only blurs the boundaries between indoors and outdoors,

but also elevates natural light to the status of the primary element in the space.

步入室内,设计的巧思方才层层展开。

空间拒绝了平铺直叙,转而采用了一种更具互动性和探索感的叙事方式。

Entering the interior, the ingenious design concepts gradually unfold.

The space eschews straightforward narration and instead adopts a more interactive and exploratory narrative approach.

设计师大胆打破了单一地面的传统,以两种截然不同的材质塑造出空间的韵律与节奏。

一侧是沉稳而富有质感的深色莱姆石小砖,

它温润、低调,反复大地般的承载;

另一侧则是清新温暖的浅色条形陶土砖,

它舒展、柔和,带来阳光晒过后般的亲切感。

这一深一浅、一稳一逸的鲜明对比,不仅视觉上划分了功能区域,

更隐喻了亲子关系中“守护”与“成长”的双重基调。

The designer boldly broke the traditional concept of a single floor,

using two completely different materials to create the rhythm and cadence of the space.

On one side, there are the calm and textured dark lime stone small bricks,

which are smooth, low-key, and repeatedly bear the weight of the earth;

On the other side, there are the fresh and warm light-colored strip-shaped clay bricks,

which are expansive and gentle, bringing a sense of intimacy like that after being exposed to the sun.

This sharp contrast of one deep and one light, one stable and one elegant, not only visually divides the functional areas,

but also metaphorically represents the dual tones of "guarding" and "growing" in the parent-child relationship.

空间的核心亮点,在于局部精心打造的下沉式区域。

这一手法瞬间打破了平面的单调,创造了高低错落的立体层次。

下沉区域如同一处亲密的“家庭客厅”或安静的“阅读角落”,提供了更具包裹感和安全感的体验。

The core highlight of this space lies in the carefully designed sunken areas.

This technique instantly breaks the monotony of the plane and creates a three-dimensional hierarchy of heights.

The sunken areas are like a cozy "family living room" or a quiet "reading corner", providing a more enveloping and secure experience.

连接起这些高低区块与材质区域的,是一条流畅的L形主动线。

它不像直线那般匆促,而是以优雅的转角引导顾客自然地“游走”于整个空间。

这条东线仿佛一条探索小径,沿途不断呈现新的视觉焦点和商品陈列场景,

转角可能遇见一组充满艺术感的模特搭配,抑或是一排按色彩渐变排列的童装,

惊喜在移步换景中不断生发。动线不仅优化了空间利用率,更重要的是,

它模仿了孩童探索世界的本能:迂回、发现、停留,让购物行为转化为一场充满乐趣的空间漫步。

Connecting these various height blocks and material areas is a smooth L-shaped active line.

Unlike a straight line, it is not rushed but guides customers naturally to "wander" throughout the entire space with elegant turns.

This east line is like a discovery path, constantly presenting new visual focal points and display scenes along the way.

At the turns, one might encounter a group of artistic model combinations, or a row of children's clothing arranged in a color gradient,

Surprises are constantly emerging as one moves from one scene to another.

The movement line not only optimizes the space utilization, but more importantly,

It mimics the instinctive exploration of children's world:circumventing,discovery,and pause,

transforming the shopping behavior into a fun space stroll.

大面积的白墙与浅色调基底,构成了宁静的背景。

这不仅突出了每一件设计师童装独特的色彩、剪裁与纹理,如同美术馆中精心布置的展品,

更为年幼的孩子留下了广阔的视觉呼吸空间,避免过度刺激。

The large areas of white walls and the light-toned base form a peaceful background.

This not only highlights the unique colors, cuts and textures of each designer children's clothing,

just like the carefully arranged exhibits in an art gallery,

but also leaves a vast visual breathing space for young children, avoiding excessive stimulation.

莱姆石与陶土砖,皆取自天然,触感真实。

它们与倾泻而入的自然光协作,在一天中演绎出丰富的光影变化,让空间拥有了生命的温度与时间的刻度。

Lime stone and clay bricks are both sourced from nature and have a genuine touch.

They collaborate with the cascading natural light, creating a variety of light and shadow effects throughout the day,

giving the space a sense of warmth and a measure of time.

在沭阳的街角,“加比童品”如同一颗精心打磨的白色鹅卵石,安静地躺在城市的河流中。

它用纯净的形式,巧妙的层次和充满关怀的细节,证明了一个小空间所能蕴含的巨大能量,

它不仅能容纳商品,更能容纳光线、想象、亲密的互动以及对美好生活的真诚向往。

At the corner of Shuyang, "Gabi Toys" is like a meticulously polished white pebble, quietly lying in the city's rivers.

With its pure form, ingenious layers and caring details, it demonstrates the immense potential that a small space can hold.

It not only can accommodate goods, but also can hold light, imagination, intimate interactions and a sincere yearning for a good life.

这不仅仅是一家童装店的设计,更是一次关于如何创造一处让亲子时光慢下来、美起来的空间实践。

在这里,设计褪去了炫耀的外衣,转而服务于最本真的情感与体验,

最终让建筑、服装与人,共同谱写出一首温暖而轻盈的日常诗篇。

This is not merely the design of a children's clothing store;

it is also a practical exploration of how to create a space that slows down and beautifies the time spent with children and their parents.

Here, the design sheds its showy appearance and instead serves the most genuine emotions and experiences.

Ultimately, it enables architecture, clothing, and people to jointly compose a warm and light-hearted poem of daily life.

项目名称 | 加比童品

项目类型 | 商业设计

项目地址 | 宿迁 沭阳

完成时间 | 2025年12月

空间设计 | 東亼设计事务所

主案设计 | 成森

建筑面积 | 80㎡

项目摄影 | 生辉

加比童品 — 1
加比童品 — 2
加比童品 — 3
加比童品 — 4
加比童品 — 5
加比童品 — 6
加比童品 — 7
加比童品 — 8
加比童品 — 9
加比童品 — 10
加比童品 — 11
加比童品 — 12
加比童品 — 13
加比童品 — 14
加比童品 — 15
加比童品 — 16
加比童品 — 17
加比童品 — 18
加比童品 — 19
加比童品 — 20
加比童品 — 21